The pros and cons of applying affirmative actions Essay

The pros and cons of applying affirmative actions - Essay Example This research will begin with the statement that affirmative action is often regarded as a policy concern towards discriminatory factors such as race, ethnicity, gender, religion, and sexual orientation. The present research has identified that the initial affirmative action was enacted in the United States under Executive Order 10925 by President John F. Kennedy on 6th March 1961. Furthermore, in 1965, President Lyndon B. Johnson executed the enactment of Executive Order 11246 focusing on the equal distribution of employment opportunities among various social classes and genders. The author has rightly presented that it was during the Second World War that discrimination amid the socio-economic context had emerged as a serious concern which led to the rising significance of equal rights, humanitarian approaches and various other social norms which aimed at facilitating proper distribution of resources in the community. Through this enactment, the application of Affirmative Action wa s aimed at mitigating unethical discriminatory practices in the fields of education, business and employment among others and thereby imbibing ethical concerns as well as justness within the society. This paper illustrates that since its initial application in 1961, the purpose of enacting the affirmative action had been to serve every religion and cast with equal opportunity in order to facilitate proper education and employment throughout the socio-economic context.... Accounting both the Pros and Cons of Applying Affirmative Actions From a generalized perspective, the affirmative action can be observed to guide a society towards equal distribution of wealth and development opportunities. Therefore, it is quite obvious that such policy concerns will motivate growth and thereby prove to be quite advantageous for the society. In this context, the benefits can be recognized as affirmative action tends to compensate minority interests, serve as a booster to social diversity and exposure platform to varied fields. By compensating minority interests in terms of education and employability, affirmative action facilities equal opportunities to various social classes, especially to those groups who are observed to avail limited exposure to national and global prospects owing to their restricted power and involvement in the society. Correspondingly, by serving as a booster to social diversity, affirmative action benefits as the community interests in terms o f equal distribution of salary and wages irrespective of the gender, race, ethnicity or any other discriminatory factor, precise and universal employment as well as educational norms which further facilitates the exposure of the society not only in the national but also in the international context. To be summarized, the most significant benefit of affirmative action can be identified as its role towards augmenting sustainable social growth (Holzer, and David, â€Å"Affirmative Action: What Do We Know†). Conversely, affirmative action can also be identified to impose crucial disadvantages towards societal development in the long-run. For instance, from a global perspective, affirmative action has often been accused to give rise to reverse

Georges Coffee- Business Development Strategies Essay

Georges Coffee- Business Development Strategies - Essay Example The management of George's coffee has some different ideas for the promotion of their business in an extremely competitive industry. Some of their plans and strategies to cope with the competition include using Electronic mailing as a method to boost their sales through methods such as e-marketing (direct marketing), setting up an E-brochure for ready reference. The main objective of the study is to identify methods which are suitable for Geroge's coffee which can enhance the chances of their success in a competitive field. It is imperative that the methods suggested shall yield results for a longer period of time and hence they should have time relevance. Every new business or business units, however,big they are before starting or venturing into a new business or expanding naturally goes for a market feasibility study. In other words, a market feasibility study allows them to understand important factors such as their own Strengths, weaknesses, Opportunities and threats, also by co nducting a market feasibility study they can understand the external business environment as such. We know the business environment is very fluid in nature and the market situations as well as the market requirements tend to vary from time to time. In order to reap rich dividends the management has to understand the scope or the extent of usage of the methods suggested. ... The business requirements for George's coffee in terms of plans and strategies to survive the heat are: Internal requirements: i. Sound supply chain mechanisms which are cost effective, innovative and sustainable for a long time. ii. Development of a strong and unyielding distribution network for easy distribution. iii. Use of electronic services for enhanced performance. External requirements: i. The methods developed shall flexible enough to accommodate changes as per the requirements of the organization. ii. The methods have to designed in such a fashion that they can be used for a long time and reusable. iii. The methods have to be tested and re- tested again and again for better application and results. Scope of application: Inorder to reap rich dividends the management has to understand the scope or the extent of usage of the methods suggested. I'm a firm believer of the fact Business strategies are custom made and any method or application suggested for one particular business may or may not be applicable for another one. They are totally custom made as per the requirements of organizations. Hence the management has to understand the scope upto which the methods can be used extensively and for better results. Also the methods suggested can be time bound, so usage after a certain period of time after which the methods have to be reconfigured as per the market dynamics once again. Usage of obsolete methods may not yield effective results as such. Factors influencing the business development plans: There are several factors which can act as hindrances in the business development of George's coffee as such. Broadly we can